C&C Group, the Irish drinks firm whose brands include Tennent’s and Bulmers, has announced the appointment of former A.G. Barr CEO Roger White as its chief executive officer from January 20, 2025.
“As CEO, Roger will receive an annual base salary of £650k, a pension allowance of 5% of salary in line with the contribution available for the group’s employees, a benefit allowance of 7.5% of salary and maximum annual bonus opportunity of 125% of salary,” said C&C Group.
“A one-off LTIP (long-term incentive plan) grant of 150% of base salary will be made on appointment, with performance objectives linked directly to creating shareholder value.”
C&C Group said White’s appointment follows an extensive search process led by its nomination committee, in conjunction with an independent executive search firm.
“Ralph Findlay will return to the position of Non-Executive Chair following a short period of transition after Roger joins the business,” said C&C Group.
“Ralph will also resume the role of Chair of the Nomination Committee at that time.
“Roger is an accomplished business leader with over two decades of PLC main board experience alongside deep consumer goods and drinks sector expertise.
“He was formerly Chief Executive of A.G. BARR plc, the FTSE250 multi-beverage business, from 2002 until May 2024.
“Prior to this, Roger held several senior management positions at Rank Hovis McDougall Group (RHM) from 1987 to 2002.
“Roger is currently Non-Executive Director of Warburtons Ltd (2024 to present) and Chair of Beatson Cancer Charity.
“He was previously Senior Independent Director of Troy Income and Growth Trust plc (2014-2024), and Non-Executive Director of William Jackson Food Group (2019-2024).”
Ralph Findlay, Chair and CEO of C&C Group plc, said: “I am delighted to announce our recruitment of Roger and look forward to welcoming him to C&C and to the Board.
“An acknowledged high calibre leader, he will bring an exceptional combination of extensive branded drinks sector expertise, understanding of our markets and a proven track record of delivery.
“We look forward to working with Roger.
“His knowledge and insight will be of great relevance and invaluable to C&C as we continue the recent positive momentum underway within the business and progress our plans to deliver enhanced shareholder value.”
White said: “It is an exciting time to be joining the business.
“C&C has a unique business model, great brands and a committed team, with the potential to create significant long-term value.
“I look forward to working with the Board and the wider team to lead C&C through the next phase of its development.”