Souter sells Finland’s OnniBus to Koiviston

Brian Souter

Souter Investments, the family investment office of Stagecoach Group founder Brian Souter, said on Thursday it completed the sale of Finnish intercity bus operator to Koiviston Auto Group, the largest bus operating company in Finland. was founded by Finnish entrepreneurs Lauri Helke, Petteri Rantala and Pekka Motto in 2012 and quickly became a disruptive influence on the Finnish intercity transport market.

“Following a growth capital investment from Souter Investments in 2014, relaunched offering a fast and reliable Finnish intercity coach network,” said Souter Investments.

“The company pioneered the use of dynamic, yield managed pricing and built an online distribution and sales model via …

” Today serves more than 300,000 passengers every month, and operates a national network connecting customers in over 120 cities, towns and villages across Finland.”

John Berthinussen, investment director at Souter Investments, said: “ is a great example of a team of entrepreneurs spotting a market opportunity and going for it.

“Against the backdrop of a period of great innovation, change and disruption in the transport and mobility industry, Souter Investments has been delighted to provide our financial, management and operational support to Lauri, Petteri and their team, together creating a true market leading business.” CEO Lauri Helke said: “I am very happy to announce that and Koiviston Auto are joining forces, combining two iconic Finnish public transport businesses.

“Together we are well placed to continue the growth story and we look forward to developing many new business ideas and opportunities as part of the Koiviston group.”

Koiviston Auto CEO Antti Norrlin said: “Growing by acquisitions has always been a part of Koiviston Auto’s strategy.

“By teaming up with we will get a great deal of new knowledge in marketing, online sales and dynamic pricing.

“These are exactly the things we need in order to offer even better service to our customers.

“The intercity network of will be expanded and the great brand and services will be developed under the supervision of the present management.”